Communication agency/Projects/Audemars Piguet, Le Brassus

HR evening in the footsteps of the buccaneers with Audemars Piguet – Treasure Island

The agency was commissioned on three occasions to imagine, organize and produce corporate events, both during the day and in the evening, with the aim of motivating teams at three separate production sites, preparing them for the new watchmaking season, and enabling meetings and interaction between departments.

+1200 guests
Development of a company newsletter
Global event and A-Z organization
Teasing at 3 production sites
Client:
Audemars Piguet, Le Brassus
Objectifs:
Unite employees at all the brand's production sites

Event visual identity & newsletter

The agency not only developed a complete visual identity based on the theme chosen for the event, Les flibustiers à la chasse aux trésors, but also designed and produced a 32-page tabloid-format company newspaper for all employees.

To ensure optimum attendance, the agency created personalized, top-of-the-range invitations, accompanied by a reply card and a complex system for managing transport before and after the event, with coaches and shuttles.

We took up the challenge

Complete transformation of Port des Pierrettes in St-Sulpice

To meet the challenges of such an event, the agency brought in a semi-trailer truck from Brussels, complete with movie sets, to transform the little Port des Pierrettes into a buccaneers’ hideout.

Tell us about your project!

+41(0) 21 616 41 41 office@sabina.ch To find us in our Lausanne offices

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1007 Lausanne
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